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Direct/Reflecting® Speaker Technology

Overview » The Challenge » The Solution » Applied Learning

For over 35 years, the unconventional thinking BOSE® brought to the original 901® DIRECT/REFLECTING® speaker system has been carried forward to new applications and several families of innovative products. The pursuit of lifelike sound and exceptional realism continues — from floorstanding to bookshelf to small cube speakers you can hold in the palm of your hand. 

Today, the technology in DIRECT/REFLECTING® speakers helps to deliver new realms of entertainment from complex film soundtracks. Surround sound technology and multichannel sources demand audio systems that can re-create the listening impact you've come to expect in cinemas. Incorporating DIRECT/REFLECTING® technologies in LIFESTYLE® and ACOUSTIMASS® home entertainment systems re-creates those dynamic audio experiences in your home. 

The search for the technology in the DIRECT/REFLECTING® speaker set the precedent for all subsequent technologies from Bose. Our engineers still engage in research that leads to new and innovative solutions—making the difference in everything you listen to. 





DIRECT/REFLECTING® speaker technology plays a key role in supporting the home cinema experience, giving you a powerful, surround sound performance.

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The Product Families
Learn about the technology in DIRECT/REFLECTING® speakers in the following BOSE® product families:
DIRECT/REFLECTING® family of speakers
ACOUSTIMASS® family of systems
LIFESTYLE® family of systems

"In the early days we were bringing loudspeaker technology forward. It was different than anyone else's, and we were creating better music for people in their homes as a result."
- Bols L., marketing manager
The Science of Sound
Learn how a U.S. patented BOSE® audio technology delivers room-filling sound to our space-saving waveguide products.
Waveguide technology
Continuous Learning
Browse additional topics, tools and tips for even more insight into our innovative thinking:
Designing Sound - Read article
Tips for using your 3·2·1® DVD system

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